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Disrupt Using Mobile Technology

With the ever-growing use of technology since the invention of smartphones the world has leaned towards digital disruption.

Mobile Technology

Digital Disruption happens after digital innovations, which then affects how customer expectations and behaviors evolve in turn causing the organizations to shift how they create the products and services.

Do not confuse this with disruptive technology which describes a new technology that displaces an established technology.

To ease your understanding let me share a few examples of digital disruption

  • Digital camera business disrupted the industry of film photography and photo processing businesses
  • Taxis replaced by Uber
  • The rise of electronic reading has redefined the print and publication industry

What is the importance of Digital Disruption Mobile Technology?

Well, organizations should embrace digital disruption to gain competitive advantage since it signals that customers are now shifting to something new – hence enabling companies to keep existing customers happy and create opportunities for new customers.

While digital disruption is something great as mobile phones have started to replace technologies such as digital cameras, and MP3 players, opening doors to the internet like never before plus allowing easy access to different apps and services it has also disrupted our lives virtually disrupting established companies in every industry. duo mobile?

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Potentials of mobile technology

Here are a few disruptive potentials of mobile technology.

  1. Universal Translators

Well it was science fiction stories that showed us universal translators in a handheld device but an idea sometimes does not take long to come into reality, I mean Google Translate app can easily provide two-way instant speech translation in more than 30 languages.

Although each passing day new updates are perfecting the quality of translation it is far from perfection. The fusion of voice recognition, machine translation, and mobile technology could soon make language barriers a thing of the past, and completely change how we travel and learn foreign languages.


  1. Personal Assistant

No doubt Siri and Google Assistant have become more and more advanced with each passing day due to the advancement in Artificial Intelligence. AI-based Personal Assistants can work more efficiently and do simultaneous tasks like a humans but they are still far from being at the same level as humans.

  1. Disability

People with disabilities can have improvement in their lives thanks to smartphones today which enable them to live more independently. Innovations in apps allow the blind, deaf, and other disabilities to counter them just with a touch.

  1. Healthcare

Healthcare industries are at more risk of disruption due to mobile technology since new apps are helping people realize how to live healthier lives along with access to services for users that were only available at GP practices or hospitals

AI is also helping people determine their condition with the help of healthcare assistants offered online and on Apps.

Understanding the disruption enables companies to keep existing customers happy as well as create opportunities for new customers. It also gives companies a better idea of human behavior and how trends may occur over time. The following are a few best practices to follow that ensure digital disruptions are more of an opportunity than a threat:

  • Pursue initiatives that might cause a disruption
  • Consolidate data assets and use them to make decisions.
  • Brainstorm ideas for unique products and services
  • Employ customer data in new, innovative ways.

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